Friday, 13 March 2015

Do Not Translate Your Social Media Content

When you enter the Polish market, it only comes natural to translate your website, marketing materials and everything else related to your product. The next step would be to let the Polish customers find and engage with your brand. Since your current, English-language social media campaign works brilliantly and brings a fantastic return, the only thing to do now is to translate your content into Polish and get the same result.

Well, no.